Now that we are in the thick of the parcel peak season, most organizations will be encountering surcharges and seeing a substantial bump in order volumes. An article published by SupplyChainBrain last month indicated that this yearly volume bump is expected to be similar to previous years but the impact may be somewhat muted in sectors that are sensitive to inflation and discretionary spending.
Shipping managers need to be proactive about how they utilize the shipping resources they have at their disposal and explore opportunities to spread out volume in the current and future peak seasons.
Understanding the Parcel Peak Season Surge
Looking at historical on-time arrival data to see where each parcel provider had the best performance and having contingency plans with your DC’s, suppliers, and vendors to quickly work around any weather-related or operational issues can help manage the increased volume and mitigate its effects.
Past performance of your parcel carriers is usually a good indicator of the future and must be factored into your TMS optimization process so that you are working around the shortfalls of some to take advantage of others, be that one of the large national parcel providers or one of the regional last-mile providers. The risk faced by some industries is more acute than others—for instance, in healthcare where performance may be critical to maintaining patient health.
"Past performance of your parcel carriers is usually a good indicator of the future and must be factored into your TMS optimization process so that you are working around the shortfalls of some to take advantage of others."
The Value of Regional Carriers During High-Demand Periods
The peak volumes tend to be generated by consumer goods fulfillment, but end up having wide-ranging effects on the rest of the parcel ecosystem because there is no way to contain the increased workload. This is where regional providers can help pick up the slack by providing a secondary option when national carriers are limiting daily intake. Knowing that carrier selection is critical, shipping managers need to be taking into account where these secondary providers have the manpower to meet service SLA’s during the holiday season.
Building Effective Contingency Plans
Contingency plans are also critical to dealing with foreseeable breakdowns within your supply chain. These plans don’t need to be overly complicated. Monitoring safety stock, identifying triggers for taking corrective action, making sure to engage redundant parcel providers for a specific geo-area, and working with the supply chain participants to coordinate responses are all a solid start.
Having these plans in place will simplify the decision process when an event occurs and speed up reaction times. It is also important to make sure that your resources know what the plans are as well as what their scope of responsibility is while responding to contingencies. If these strategies are well communicated across all parties there will little doubt about what process needs to be followed and ensure a smooth fail-over/fail-back process.
How to Prepare
- Stay up-to-date with the latest demand surcharges, holiday schedules, and service alerts (all available on carriers' websites).
- Be proactive. Whether communicating about a larger-than-normal shipment or creating contingency plans, taking action early ensures a smooth process.
- Review data from previous peak seasons. See where you did well and where there is room for improvement, then make any necessary adjustments to improve your operations.
- Encourage customers to order early when possible to avoid delays and increase lead times.
About the Author
Adam Gray is a Supply Chain and Logistics Professional with 25+ Years of experience in the industry. His career started in Brokerage and Procurement, expanding to Fleet Operations, Warehousing, Transportation, Network Design, and Systems Implementation. When not solving Supply Chain issues, Adam can be found fishing and playing music as frequently as possible.
About JBF Consulting
Since 2003, we’ve been helping shippers of all sizes and across many industries select, implement and squeeze as much value as possible out of their logistics systems. We speak your language — not consultant-speak – and we get to know you. Our leadership team has over 100 years of logistics and TMS implementation experience. Because we operate in a niche — we’re not all things to all people — our team members have a very specialized skill set: logistics operations experience + transportation technology + communication and problem-solving skills + a bunch of other cool stuff.
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