In this 2-Part series, JBF Consulting explores the impact of excessive loading times on shippers and carriers and the benefits of addressing this issue.
In Part 1, we looked at detention from a TL carrier’s perspective, specifically in terms of the financial impact.
In Part 2 here, we examine the issue from a shipper’s perspective highlighting why the issue persists and what shippers can do to address excessive detention in their DC and yard operations.
- Distribution Center operations that result in excessive loading / unloading times are a drag on carrier revenue and profitability
- The financial mechanism used by carriers to penalize shippers (i.e., detention charges) does not recover the totality of revenue lost by carriers
- Carriers respond to excessive detention with both higher rates and increased tender rejections
- In Over the Road Truckload (TL) transportation, the buyer / seller relationship strongly favors the buyer due to the fragmented and commoditized nature of freight transport. Carriers that raise their rates are easily replaced with lower-cost carriers
- The inability of shippers to quantify the financial impact of detention leads to inaction
- This inaction leads to higher freight costs for individual shippers and the shipping community as a whole
As we saw in Part 1 of this series, excessive dwell time is a significant drag to carrier operations. It negatively impacts revenue, but also safety and driver attrition. Therefore, a logical question when discussing detention is that if the problem is so severe, why has it not been addressed? After all, brilliant minds have worked on an array of supply chain and logistics problems over the past 30 years. Innovations abound in pricing/demand shaping, inventory optimization, transportation planning, artificial intelligence, and robotics to name just a few areas. However, too often we cannot efficiently load and unload TL carriers in our yards.
In this article we discuss:
- The cost of detention beyond transactional accessorial penalities
- The reasons why shippers often do not take it upon themselves to address the issue
- Approaches that shippers should consider to address the issue, thereby gaining competitive advantage
Shipper Impact on Base Rates
A recent study by CH Robinson and Iowa State University seems to confirm the obvious: the cost of carrier detention will be passed back to the shipper and not just in detention fees (see figure 8). Their analysis looked at over 300,000 loads and found that those shippers with long dwell times paid more in their base rates than comparative shippers with shorter dwell times. The higher rates were on top of any detention fees that were applied. A few points of specific interest from the study include:
- Every hour of dwell time across the shipper/receiver locations increases base rates by approximately 1.3%
- Detention at the destination is more costly than detention at the origin
- Base rates are impacted by both the average dwell time as well as the variability of dwell time at a facility
So, Why Does the Problem Persist?
Reason #1 – The majority of the EXPLICIT costs fall to carriers and not shippers
Shippers, not carriers, need to address the problem, but they are not incentivized to do so. The power dynamic between the buyer (shipper) and the supplier (carrier) is heavily in favor of the buyer when it comes to truckload transport. Key characteristics that describe the power dynamic, as described by Michael Porter’s 5 Forces, show why this is the case:
- There are many potential carriers for a shipper to select from
- The cost of replacing a carrier is low
- Carriers are primarily differentiated by cost
- The service is largely commoditized
- There is no labor solidarity amongst the carriers. The market is extremely fragmented with no ability to systemically orchestrate selling power
- There is virtually no chance that a carrier can “forward integrate,” and thereby disintermediate the shipper
Therefore, when the carrier requests additional compensation to recover lost revenues, they can easily be replaced by other carriers who may price their services ignorant of the shipping and receiving practices of the buyer.
Reason #2 – Shippers lack the tools to collect this data and make an informed change
For those who understand the value of becoming a “Shipper of Choice”, they lack the proper tools to understand where change needs to occur. Visibility from when a driver checks-in to the time he leaves the yard is a key factor in calculating dwell times. There are many tasks for the driver to perform once he/she is at the shipper facility, which incrementally adds up to long wait times. Being able to understand where the bottlenecks are is critical to developing a more streamlined process.
Reason #3 – Shippers are unable to determine how much excess detention truly costs. Therefore, business cases understate the value of a Detention Reduction Initiative
The explicit cost that a shipper sees for poor loading / unloading operations is in their detention accessorial fees. A shipper can easily sum up these costs as they are line items on their freight invoices. However, those fees do not represent the totality of the cost that the shipper is incurring as we have discussed above. Unfortunately, distilling the total cost of inefficient operations is difficult since TL pricing is complex and dependent on many factors including:
- The lane in question and how that relates to vehicle utilization. For instance, how many empty miles will typically be required to pick up a load at the shipper, and then how many empty miles to reposition after unloading at the receiver?
- The buyer’s payment terms
- The buyer’s fuel surcharge program
- The buyer’s accessorial schedule / charges
- The buyer’s shipping / receiving operating hours
- The buyer’s required operating procedures
Additionally, TL pricing is highly correlated to the macroeconomic environment. Periods of fast economic growth typically lead to network-wide capacity constraints and higher rates while conversely, economic slowdowns cause a contraction in freight volumes with correspondingly lower rates. This further muddies the water and makes quantifying the impact of detention harder to confidently calculate.
Therefore, when building a business case to address detention, explicit costs (i.e. detention fees) are weighed much more heavily by a shipper than implied savings that may not be captured for years. In fact, most stakeholders will not include the potential of lower rates sometime in the future in a business case aside from capturing it as a “soft” benefit. Therefore, the problem often goes unaddressed since the underestimated ROI of the initiative does not justify the funding.
While the costs are hard to quantify and decouple from other factors, they are undoubtedly there. Rick Jordon, Senior Managing Director at FTI Consulting stated it succinctly.
“Carriers are getting more sophisticated and more focused on profitability, utilizing tools, and metrics built on detention statistics. This data factors into bidding strategies and how the carrier will prioritize loads when capacity is tight.”-Rick Jordon, Senior Managing Director at FTI Consulting
Reason #4 – Addressing detention will not yield immediate results
If a shipper or receiver has a reputation for inefficient loading / unloading practices, that reputation will not be rehabilitated quickly. It may have taken the shipper years to achieve their ignominious reputation and fixing it will take time. Therefore, carriers will price in that shipper’s reputation into their rates until they build up enough history to know that the problems have been successfully resolved. This leads to long delays in benefits being recognized.
To be clear, focusing on the problem will enable the shipper to reduce a portion of their detention accessorial fees, but the majority of value will not be seen right away. Policy changes, better technology, and more efficient processes can minimize the frequency of dwell time – but the resulting cost structures can take years to unwind within an established relationship.
Perhaps the most challenging element to repair is the shipper’s reputation with its customer. While late penalties (e.g. On Time / In Full) can be severe, they can also have a measurable top-line impact if the service failures erode trust in the relationship between shipper and consignee.
Approaches to Mitigate
In freight logistics, there is a constant tension between shippers and their transportation service providers. Negotiations tend to be adversarial and predicated on the belief – by both parties – that they represent a zero-sum game. What is good for the carrier must necessarily be bad for the shipper, and vice-versa.
However, shippers and carriers will both benefit from initiatives that seek to minimize detention. While the individual benefits differ between shippers and carriers, the commonality is that a reduction in detention time has the net impact of increasing asset and labor productivity which will drive down costs for both parties, as we can see in Figure 9.
Essentially, lowering detention time is a win-win opportunity. It offers the ability for carriers to increase the productivity of their assets, improve safety and heighten morale of their drivers. Similarly, shippers benefit through lower contract rates, higher tender acceptance rates and lower exposure to the volatile spot markets. While beneficial at all times, efficient yard operations become critically important during periods of tight capacity when carriers have lots of options.
JBF Consulting recommends shippers take a serious look at detention and the impact it has on their carriers and rates. Reducing detention can be done in a variety of ways and will depend on the identified root cause(s).
The first step is to determine if you have a problem by assessing your operations:
- What are the annual detention fees you pay to your carriers? In the past few years, have these costs been increasing or decreasing
- When meeting with your carriers, what is their perception of your loading / unloading operations? Do they view you as a “Shipper of Choice?”
- If you are shipping from your suppliers or to your customers, how are their loading and unloading operations?
- How do your rates compare to other similar shippers?
- Do you have mechanisms in place to capture the average amount of time it takes to complete each step in the loading / unloading process? These would include steps such as:
→ Gate Check-In
→ Wait time prior to Load/Unload
→ Physical loading / unload time
→ Paperwork preparation
→ Gate check-out
- When detention occurs, what step in the process is typically the bottleneck
- Data analysis should include not just average times for each step, but a quantification of the variability of those times
- If a detention accessorial fee is requested by a carrier, do you have the means to check internal systems to validate/invalidate the request?
Attributes of well-performing yards vary, but commonalities include:
- Operational KPIs are captured that measure average and variability in carrier dwell time and provide insights into continuous improvement opportunities
- DC labor staffing that is aligned to inbound and outbound freight volumes
- The implementation of a drop trailer program. This is typically limited to the larger, core carriers used by a shipper, but they provide flexibility to the DC while also reducing carrier dwell time
- The use of a dock scheduling solution that can serve to even out the flow of trailers over a day and align that flow with loading / unloading capacity (e.g. dock doors and labor)
- A yard management solution that can prioritize which trailers are processed based on wait times and detention fee impacts
- Dynamic in-transit appointment scheduling used in the event a carrier is running late or early
For carriers, excessive detention is a significant hindrance to profitability. For many shippers, however, detention is not a significant cost item and therefore, not a top-of-mind issue worthy of addressing. Shippers that look at detention in this manner may be costing their organizations significantly more than they believe.
When pricing out a long-term contract or a spot quote, carriers consider the total cost of servicing a shipper and will apply premiums for those customers that negatively impact their bottom line. While detention fees may be a rounding error for many large shippers, I would urge them to consider the premiums they may be paying through higher contract rates, higher tender rejection percentages, and an increased reliance on the spot market.
For an assessment and more information as to how JBF Consulting can assist you with your transportation and logistics needs, please email us at email@example.com.
Assumptions and variables used in the Detention Impact Model
CH Robinson White Paper Do “Favored Shippers” Really Receive Better Pricing and Service?
Uber Freight 2020 Facility Insights Report
Mike Mulqueen is a Partner at JBF Consulting and leads the Logistics Technology Strategy practice. JBF Consulting is a unique supply chain execution consultancy of TMS experts. Sign up here to receive the JBF Freight Transportation Bulletin, published monthly: http://bit.ly/JBFbulletin2020.
Founded in 2003, JBF Consulting is a supply chain execution strategy and systems integrator to logistics-intensive companies of every size and any industry. Our background and deep experience in the field of packaged logistics technology implementation positions us as industry leaders whose craftsmanship exceeds our client expectations. We expedite the transformation of supply chains through logistics & technology strategy, packaged & bespoke software implementation, and analytics & optimization. For more information, visit us at www.jbf-consulting.com