[PODCAST] Listen to Mike Wolf, JBF Client Engagement Director, on this episode of the Logistics of Logistics Podcast, with Joe Lynch. They discuss why freight tech fails and what can be done to improve the situation.
Here are the freight tech failures separated into 3 categories:
- Strategic misalignment – selected the wrong technology to solve the problem, inadequate ROI, vague business goals, not knowledgeable of the freight tech marketplace which is complex and ever changing.
- Implementation issues – lack of freight tech project management expertise in-house, team members not experienced in freight tech implementations, lack of buy-in, poor planning, and host of other problems that ruin projects and careers.
- Lack of continuous improvement – once the technology is implemented companies want to disband the team and move on, which often leads to under-utilized technology, misguided work-arounds, and a poor ROI.
Listen to the episode here:
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About JBF Consulting
JBF Consulting is a supply chain execution strategy and systems integrator for logistics-intensive companies of every size and any industry. JBF’s background and deep experience in the field of commercial logistics technology implementation position them as industry leaders whose craftsmanship exceeds client expectations. JBF expedites the transformation of supply chains through logistics & technology strategy, commercial & bespoke software implementation, and analytics & optimization. The team at JBF Consulting advise and consult the very largest shippers on transportation management systems and technology. Typically, JBF customers spend over $250 million per year on transportation. Since JBF only works on logistics and supply chain technology, they have the expertise and experience to solve even the most difficult challenges.
Since 2003, we’ve been helping shippers of all sizes and across many industries select, implement and squeeze as much value as possible out of their logistics systems. We speak your language — not consultant-speak – and we get to know you. Our leadership team has over 100+ years of logistics and TMS implementation experience. Because we operate in a niche — we’re not all things to all people — our team members have a very specialized skill set: logistics operations experience + transportation technology + communication and problem-solving skills + a bunch of other cool stuff.
